Which Conference Speakers have the BEST Speaker Website? – THE GUIDE

DAVE’s GUIDE TO THE BEST KEYNOTE SPEAKER WEBSITES

Would YOU buy YOU if you did a search for your name on GOOGLE and visited  Your SPEAKER WEBSITE and Your SOCIAL MEDIA?

You’ll need a great Speaker Website if you want to CONVERT prospects into buyers. Your website is your HOME on the internet and it needs to be professional and up-to-date.

It MUST offer VISUAL PROOF that you are the best candidate for presenting at a conference.

It is said that “a picture tells a thousand words” so you’ll need GREAT VIDEO, professional PHOTOGRAPHY and IMAGES of you appearing on BIG stages and getting RESULTS.

WHY HAVE AN AWESOME SPEAKERS WEBSITE?

Conference speaking is mostly a “Word of Mouth” business. You have audiences full of potential buyers and they tell their friends and colleagues about you. Audience members and referees will search for you on Google and visit your Website and your Social media when they are checking you out.

Additionally, Speaker Bureau Consultants will recommend you directly to buyers and their clients will also end up looking at your WEBSITE and social media.

There are TWO main types of conference speakers – famous CELEBRITY speakers and amazing CONTENT speakers. Content speakers websites just have to be more AWESOME.

 

Conference Speaker Website
Best Conference Speaker Website in Australia

FORTY CONFERENCE SPEAKERS WITH THE BEST SPEAKER WEBSITES in AUSTRALIA

So which CONTENT Conference Speakers have the BEST Websites?

These websites have been judged on having style & content that CONVERTS based on the criteria below (NOT just for ability to rank well in Google or use SEO to attract traffic)

  1. Amanda Stevens – Consumer Futurist
  2. Michael McQueen – Trends Forecaster
  3. Ian Stephens
  4. Keith Abraham – Passionate Performance
  5. Amanda Gore
  6. Marty Wilson – Resilience & Change
  7. Jane Anderson
  8. Andrew Griffiths
  9. Dale Beaumont
  10. Rowdy McLean – Leadership Speaker
  11. Chris Helder 
  12. Steve Simpson
  13. Anders Sorman Nilsson
  14. Louise Mahler
  15. Mark Carter
  16. Chris Riddell
  17. Steve Sammartino
  18. Colin James
  19. Matt Church – Leadership & Thought Leaders Founder
  20. Scott Bales
  21. Shara Evans
  22. Nils Vesk
  23. Mark Bunn – Happiness & Performance 
  24. Sam Cawthorn
  25. Lisa McInnes Smith
  26. Andrew Bryant – Leadership Speaker (Asia)
  27. Tom Abbott – Sales Speaker (Asia)
  28. Mike Walsh 
  29. Gus Balbontin
  30. Samantha Gash
  31. Morris Miselowski – Business Futurist
  32. Graham Harvey
  33. David Penglase
  34. Julie Cross
  35. Russell Pearson – Brand Marketing Strategist 
  36. ??
  37. ??
  38. ??
  39. ??
  40. ??

WHO ELSE WOULD LIKE TO BE CONSIDERED FOR THIS LIST? – Contact Me!

SOME CONFERENCE SPEAKERS WITH THE BEST WEBSITES IN THE USA

and these other Great USA speaker websites too

  • Dr Frank Shankwitz
  • Lisa Nichols
  • Jeff Degraff
  • Vernice “Flygirl” Armour
  • Greg Reid
  • Peter Diamonds
  • Sharon Lechter
  • Ruben Gonzalez
  • Brian Smith
  • Scott Duffy
  • Larry Bailin
  • Sally Hogshead
  • Les Brown
  • Leah O’Brien Amico
  • Kevin Kelly
  • Connie Dieken
  • Coach Ken Carter
  • Mike Berkson and Tim Wambach
  • Mark Sanborn
  • Tony Robbins
  • Jim Collins

WEBSITE DESIGNERS THAT COULD HELP

 

CRITERIA FOR AN AWESOME SPEAKER WEBSITE DESIGN

  • VISUAL APPEAL Looks professionally designed – clean, colours, logos, design elements
  • Looks great on a MOBILE PHONE – on a Small Screen, Menu design etc
  • Loads really FAST (Right sized images and probably hosted on AWS)
  • Opens with BENEFITS to the Buyer – WIIFM – What’s in it for me (the buyer)
  • The right WORDS are seen above the fold (no scrolling down)
  • HOMEPAGE that has deep info – NOT too many clicks or clicking around
  • It’s ENGAGING not boring for prospects. Not too much “ME ME ME”
  • Has RESOURCES for organisers – downloadable headshots, AV requirements, Bio etc
  • Clear CTA – Calls to action – Making Offers to connect at the right stage

ELEMENTS OF A CONFERENCE SPEAKER WEBSITE THAT CONVERTS

Here are some things you need to convert visitors into bookings

  • The WEBSITE is consistently on BRAND for you – name, tagline etc
  • Your BEST VIDEO showreel footage is on the home page and its not too long
  • Demonstrate NICHE TOPIC expertise? – PROVE you have credibility by offering a range of support – books, videos, online training program, social media proof
  • A CLIENT LOGO WALL – lots of logos that prove your experience
  • TESTIMONIALS from big name buyers – written and videos
  • GREAT MEDIA profile – wall of media logos – Found on TV, Radio & Print
  • TOPIC TITLES that are relevant and show your range
  • UNIQUE PROFOUND QUOTES – Your Positioning statements (tweetables)
  • Best seller BOOKS, Products and E-books
  • Free RESOURCES
  • BLOG articles
  • Big SOCIAL followers and fans – Youtube, LinkedIn, Facebook, Twitter
  • Awesome enough to be represented by the best BUREAUS …

ESSENTIAL SEO & TECH TIPS FOR A SPEAKER WEBSITE

  • Get the right DOMAIN NAMES (.com and/or .com.au)
  • Have it hosted on a FAST SERVER or at least a Cloud Distributed Network (AWS/Cloudflare)
  • Make sure that you have done the right ONPAGE SEO with emphasis on YOUR most important Keyword Search terms
  • Decide Your BEST KEYWORDS and include in METATAGS like Page Title, Descriptions, Alt Tags, on pages etc
  • Make sure you have the FACEBOOK PIXEL tracker installed (Can then run FB Ads in future)
  • Add ‘alt text’ tags and useful titles/descriptions to all the PHOTOs on your website
  • Make sure you have GOOGLE ANALYTICS installed on your website and install Google Analytics on your phone to check it regularly
  • Correctly connected to your SOCIAL MEDIA ACCOUNTS (the links work)
  • Put a better CONTACT US FORM on all pages (keep it short)
  • Add a BLOG AND LONG ARTICLES written or edited by YOU (Your Voice)
  • Website INTERNAL CROSS LINKING – Embedded links to other pages/blogs
  • Write useful ARTICLES and submit to online websites and bloggers – backlink to your website
  • Have a PRIVACY POLICY  on the homepage and a SITEMAP
  • Get Website BACKLINKING from associations and suppliers and any awards you entered
  • Use LIVE CHAT support – podium, zopim or livechat
  • Offer an ENEWSLETTER Sign up as a popup

 

TEN BIGGEST MISTAKES MADE ON A CONFERENCE SPEAKER WEBSITE

  1. An AMATEUR looking Website design (Cheap or DIY?)
  2. Too SLOW to load (files too big, host server too cheap)
  3. Poor use of ENGLISH – outsourced poorly written pages or poor SEO tags (or none)
  4. Overuse of STOCK photos or clipart – use your own REAL photos where possible
  5. TESTIMONIALS are from random audience members not big names or buyers
  6. BAD PICS/VIDEO – Amateur looking, Talking on a FLAT FLOOR not a big stage, Audience members look BORED
  7. VIDEO is slow to get started, really dull and not well made
  8. CLIENTS logo collection needs work
  9. Poor POSITIONING – Too MANY speaking themes or topics (not an expert)
  10. Not ON BRAND – iconsistent colours, font, voice etc

 

This BLOG page is a work in progress as a service to my speaking colleagues.

If you know an AWESOME website for a conference speaker then please call or text Dave on +61408375100 or contact me

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